Top That! Publishing Celebrates Extending The Froobles Family With Free And Discounted App Downloads

New exciting Froobles characters set to hit the shelves in Spring 2013, plus free and discounted Froobles apps available to download for a limited time

London, UK – 31st July 2012

Following on from the successful launch of the character brand The Froobles, Top That! Publishing has today released the first look of four new characters – a lemon, peach, cherry and mushroom.

The fun new characters, who join a family of 12 already loved fruit and vegetable personalities, will become available in Spring 2013. Still unnamed, Top That! will be hosting a competition on Facebook for followers to provide name suggestions, with the lucky winners receiving bumper Froobles prizes.

To celebrate the launch, Top That! Publishing are also offering the Froobles Maths and Phonics apps as a free download and three Froobles in-apps at a promotional price of £0.69, between 31st July 2012 – 6th August 2012. Perfect for keeping little ones entertained in the summer holidays, these fun and highly interactive apps feature animated stories with voiceovers from celebrities such as Johnny Vaughan, Denise van Outen, Edith Bowman and Reggie Yates.

David Henderson, Managing Director said, ‘We are very excited about the new additions to the Froobles family, it’s great to be building on the success we’ve already achieved and be able to continue to grow the brand further’.

Top That! also recently announced Froobles outdoor play and school playground equipment is being designed for the UK and European markets by PLAYTEC Leisure, and will be showcased in the autumn. Having sold over 400,000 copies of the original storybooks around the world (South America, China, South Korea, Australia, New Zealand, UK and USA), the introduction of new characters and licensee agreement clearly highlights the Froobles brand has a very exciting future.

For more information on The Froobles or Top That! Publishing, please contact 01394 386651 or press@topthatpublishing.com